Amidon Planet E107: The Power of Story with Dr. JJ Peterson, Head of StoryBrand
Learning to teach better with Dr. JJ Peterson, Head of StoryBrand, host of the Marketing Made Simple podcast, and co-author of Marketing Made Simple book, as we discuss the power of storytelling to clarify our message and invite others into a story that makes their lives better. Dr. Peterson shares the seven elements of the StoryBrand framework and we discuss how to leverage the power of story with those we teach.
Enjoy!
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Links
StoryBrand website, StoryBrand Framework, and StoryBrand Marketing Workshops
Submit a question, comment, or suggestion to the Mailbag by sending an email to joel (at) amidonplanet.com. In addition, if you have an event or opportunity to share you can either send an email to joel (at) amidonplanet.com or head to amidonplanet.com/about to fill out the Request a Call form.